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This site yozell.com had the following in the homepage, "Ldquo;Yozells background and expertise in rate negotiations is what sets them apart from other firms." We noticed that the webpage stated " We are getting a quality benefit at the best possible rate." It also stated " Yozell is a trusted advisor and invaluable resource. Vanasse Hangen Brustlin, Inc. Yozell Associates is an employee-benefits, health, and welfare insurance brokerage firm that provides design, marketing, and support services to small through mid-size employers. We take pride in many long-term client relationships." The header had Yozell Associates - Employee Benefit Plans as the highest ranking keyword.